NRS infographic: Newspapers and mags on tablets and e-readers

The National Readership Survey has developed a series of infographics, the first of which (below) details the readership of newspapers and magazines on tablets and e-readers.

“It is no secret that these platforms are developing at an incredibly fast rate, and that media brands are increasingly being consumed on these digital devices,” the NRS said.

“In fact, over the last year, readership on tablets and e-readers has doubled. However, what we need to remember is that however ubiquitous these devices appear to be in London – you cannot help but spot every kind of device if you commute on the tube – multi-digital platform ownership is still relatively low nationwide, with just 1.4% of the population owning both a tablet and an e-reader.”