AI is cutting costs, speeding up production, refining targeting and making it easier for advertisers to optimise their programmatic audio campaigns. So why aren’t more brands embracing this ad format?
Spotify woos video podcasters with greater autonomy and lower entry threshold to its Partner Program
08 Jan 2026 | Ellie Hammonds
The updates include expanded eligibility for the program, the ability to update host-read sponsorships and access to new API distribution partners.
07 Jan 2026 | Ellie Hammonds
Welcome to The Brief for Friday 19 December, The Media Leader’s round-up of media news.
Reporter Ellie Hammonds identifies three key themes that have been present within the OOH industry this past year, the strength of the medium and an insight into what to expect in 2026.
The Media Leader summarises three key themes from the past year in the audio space.
Welcome to the Brief for Wednesday 17 December, The Media Leader’s round-up of media news.
The Government has opened the door to advertising and Netflix-style subscriptions as part of the BBC Charter Review. The commercial radio industry says it is not “commercially viable.”
As the end of Q4 approaches this piece serves as a reminder of how Less Healthy Food restrictions (LHF) have impacted each of the channels.
Welcome to the Brief for Thursday 11 December, The Media Leader’s round-up of media news.
Audioboom acquired Adelicious in July, and as part of the deal, Craig Eastwood became the new VP international. The Media Leader sits down with him to see how it’s going.
JICRIT, the owner of J-ET’s managing director Robin Angell is stepping down next year after nearly two decades at the company, and Chontal Angus will be taking the reins.