Dynamic AI-generated ads are a retail first in linear audio, the brand claims.
Global retains the Tube contract and JCDecaux the bus shelter contract for a further eight years.
Digital radio listenership also continues to grow.
GroupM had forecast the $1tn mark to be reached in 2025.
Talent is the most important currency our industry has to offer and the talent showcased in The Future 100 Club reflects what is brilliant about our people, writes the initiative’s first ambassador.
Jack Benjamin hosts a live panel where three media strategists field questions about common challenges in advertising.
The 20 judges will evaluate nominees based on The Media Leader’s four principles: disruption, innovation, courage and excellence.
From My Therapist Ghosted Me to Prof G Markets, audio leaders in our industry share what’s coming out of their headphones.
The latest quarterly Rajar figures are out and commercial radio broadcasters have reacted with jubilance over continued growth.
Rajar Q2 2024 analysis: The addition of North has provided the Global station’s breakfast programme with a double-digit boost in weekly reach.
Rajar Q2 2024 analysis: Share of listening on digital platforms continued to grow relative to AM/FM radio in Q2, according to new Rajar figures.