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Are premium creators the ‘new primetime’? With Arcade CEO Matt Elek

Are premium creators the ‘new primetime’? With Arcade CEO Matt Elek

19 Oct 2026 | Charli West

Arcade, the management firm behind The Sidemen, is repositioning itself as a creator-first entertainment company. Its CEO discusses how it wants to bring ‘the rigour of traditional media’ to the creator economy.

Why one-third of PMG’s employees are engineers – with EMEA CEO Josh Krichefski
Why one-third of PMG’s employees are engineers – with EMEA CEO Josh Krichefski
12 Oct 2026 | Jack Benjamin
How to traverse a non-linear career in media – with TheZoo.London’s Rachel Forde and Marco Bertozzi
How to traverse a non-linear career in media – with TheZoo.London’s Rachel Forde and Marco Bertozzi
05 Oct 2026 | Jack Benjamin
What we learned from ‘the first digital-first’ World Cup – with The Guardian, Mirror, Sun and Daily Mail
What we learned from ‘the first digital-first’ World Cup – with The Guardian, Mirror, Sun and Daily Mail
28 Sep 2026 | Jack Benjamin
Your guide to anti-ultra-processed planning – with Craft Media’s Sally Weavers and Jen Jones
Your guide to anti-ultra-processed planning – with Craft Media’s Sally Weavers and Jen Jones
21 Sep 2026 | Jack Benjamin
Navigating the nascent world of GEO – with Havas’ Amy Banks
Navigating the nascent world of GEO – with Havas’ Amy Banks
14 Sep 2026 | Jack Benjamin

How SPUR is building an economic model for publishers – with technical lead Alex Springer

07 Sep 2026 | Jack Benjamin

SPUR’s technical lead discusses how the initiative’s telemetry standard will help publishers create a new marketplace to receive fair value from AI companies.

The future of media research and JICs – with the IPA’s Dan Flynn and Graeme Griffiths

31 Aug 2026 | Jack Benjamin

The IPA’s joint directors of media research and judges of this year’s AMRAs discuss why media research is not always put into practice and how JICs need to evolve to meet advertiser demands.

What is the future of freesheets? With Metro’s Deborah Arthurs and Jo Mazenko

17 Aug 2026 | Jack Benjamin

Metro’s editor-in-chief and commercial director discuss how the title has adapted to changing commuting habits and declining referral traffic with new distribution strategies.

What makes a great audio ad? Authenticity, the 95% rule, and knowing when to leave the AI alone – AudioTrack at 10

09 Aug 2026 | Charli West

To mark the 10th anniversary of AudioTrack, podcast host Charli West sat down with some of the industry’s leading audio practitioners to take a deep dive into the audio creative process.

Is broadcasters’ embrace of social video commercially sustainable? With Enders Analysis’ Niamh Burns

03 Aug 2026 | Jack Benjamin

Enders Analysis’ media policy lead discusses the Sky-ITV deal, what a new BBC funding model could look like, and how UK broadcasters are cautiously embracing social media distribution strategies.

How Netflix’s ads business is becoming a meaningful growth driver – with EMEA ads VP Damien Bernet

27 Jul 2026 | Jack Benjamin

Bernet speaks to host Jack Benamin about Netflix’s ad tier expansion in Europe and new innovations aimed at automating programmatic buying.

Can YouTube be both TV and a ‘home base’ for the creator economy? With MD Kim Larson

20 Jul 2026 | Jack Benjamin

YouTube’s global managing director and head of creators speaks to host Jack Benjamin about why she believes YouTube is ‘absolutely’ TV, and how it advises brands work with increasingly professionalising creators on the platform.

How The Sun is developing its video strategy – with commercial revenue director Owen Griffiths

16 Jul 2026 | James Longhurst and Jack Benjamin

At the Cannes Lions Festival of Creativity last month, The Media Leader’s content director James Longhurst sat down with The Sun’s commercial revenue director to discuss the title’s embrace of video and how the World Cup is driving growth this year.

Audiotrack at 10: Audio is becoming the soundtrack to everyone’s life

15 Jul 2026 | Charli West

In the final part of our anniversary special podcast series, Silke Zetzsche talks to Charli West about the rise of digital audio and how that is effecting ads’ creative.

What publishers can learn from NYT’s ‘solar system’ model – with global ads VP Tom Armstrong

13 Jul 2026 | Jack Benjamin

Host Jack Benjamin spoke with Armstrong in sunny Cannes about how NYT’s strategy of surrounding its news reporting with verticals like cooking and games, its international expansion, and why it’s pivoting to video.

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