Adwanted UK Adwanted UK A_ Logo
UK flag US flag FR flag BE flag
The Media Leader
  • News
    • Agencies
    • Audio
    • Cinema
    • Out of Home
    • Press
    • Retail media
    • Social media
    • TV
  • Opinion
    • Omar Oakes
    • Jan Gooding
    • Nicola Kemp
    • Nick Manning
    • Phil Rowley
    • Raymond Snoddy
  • Podcast
  • Features
    • Interviews
    • The Media Leader Podcast
  • Watch
  • Connected TV
  • Events
  • About Us
Bombardment is the biggest challenge facing advertisers, says Advertising Association president

Bombardment is the biggest challenge facing advertisers, says Advertising Association president

01 May 2026 | Charli West

Advertising Association (AA) president Andria Vidler speaks to James Longhurst on stage at Future of Brands.

The Future of Brands 2026 – Live coverage
The Future of Brands 2026 – Live coverage
28 Apr 2026 | James Longhurst
Future of Brands 2026: What to expect
Future of Brands 2026: What to expect
28 Apr 2026 | Charli West
Every £ Twice: How much are brands wasting on duplicated reach?
Every £ Twice: How much are brands wasting on duplicated reach?
27 Apr 2026 | The Media Leader Staff
The Media Leader partners Advertising Association’s MBC programme
The Media Leader partners Advertising Association’s MBC programme
27 Apr 2026 | The Media Leader Staff
Beyond search: Making ‘Share of Model’ work for your brand
Beyond search: Making ‘Share of Model’ work for your brand
14 Apr 2026 | Victor Batista

Is human-made the new handmade?

13 Apr 2026 | Katie Ingram

To kick-start this week’s AI-focused editorial special, the director of Advertising Week Europe shares findings on what the rise of the ‘human premium’ means for brands and businesses.

Platforms under fire, measurement in flux, TV being rewritten. 2026 the story so far…

02 Apr 2026 | Jack Benjamin

A look back at the biggest themes that have emerged in UK media during what has at times been a predictably chaotic Q1.

Media Mind 2026 kicks off with victory for The Guardian in Group E

02 Apr 2026 | Simon Redican

Havas hosted the first Media Mind quiz night of 2026 which saw The Guardian come home as winners.

The Media Leader Awards partners with M&M Global

25 Mar 2026 | James Longhurst

The Media Leader’s flagship awards programme is joining forces with the 37-year-old M&M Global Awards, putting senior and emerging talent from across the industry in front of a global audience.

How the BBC will fulfill its remit as streaming giants encroach — with BBC iPlayer’s Kerensa Samanidis

16 Mar 2026 | Jack Benjamin

BBC iPlayer general manager Kerensa Samanidis sits down with Jack Benjamin to discuss the BBC’s charter review, how it’s positioning itself to compete against global streamers, and the importance of producing homegrown content.

Channel 4’s Sales Leadership Team – Meet the Media Owner

13 Mar 2026 | James Longhurst

Meet the team that are responsible for managing and growing Channel 4’s £1bn of advertising revenue.

‘Be careful who you put in your bed’: Broadcasters urged to partner with platforms cautiously

11 Mar 2026 | Jack Benjamin

Omdia’s Maria Rua Aguete and Max Signorelli told attendees at the Connected TV World Summit that we are ‘now in a new partnerships era’, but that broadcasters should exercise care in who they partner with.

Why the advertising industry can’t afford to get AI skills wrong

11 Mar 2026 | Konrad Shek

The Advertising Association’s AI Taskforce has mapped the current reality of AI deployment in advertising, identified the skills needed, and developed practical frameworks to build them.

Connected TV World Summit 2026 – Live blog

10 Mar 2026 | James Longhurst

Get your head in the game: Why the World Cup 2026 will determine marketing’s MVPs

04 Mar 2026 | Christopher Hogg

With second-screen viewing and spectators gathering in pubs, bars and fan zones, only the brands that can control duplication and connect exposures across environments will win the FIFA World Cup.

+ More Adwanted Events

The Media Leader

Sign up now

Receive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.

Advertisement

All is great on Route 58

24 Apr 2026

Data Snapshot

Data-led charts from across the UK media landscape

Mediatel logo

Find out more about the UK's most comprehensive aggregator of media data.

Arrange a demo

Latest Data Analysis

Powered by

Mediatel Connected logo
  • IAB launches measurement advisory board in push for measurement solutions
  • Consumer ABCs: Women's Weeklies
  • Consumers ABC's: News & Current Affairs
  • Consumer ABC's: Men's Lifestyle
More Data Analysis
Contact us +44 20 7420 3252 [email protected] London
114 St. Martin's Lane,
London, WC2N 4BE, UK
New York
286 Madison Ave, Suite 1602,
New York, NY 10017, USA
Paris
13 rue La Fayette,
75009 Paris, France
twitter linkedin youtube flickr instagram email
© 2026 Mediatel Limited trading as Adwanted UK. Legal
Hello. We have downloaded cookies on your device. Some of these cookies are essential for the website to function. Others are non-essential and are used for analytics and advertising. We need your consent for these types of cookies. To withdraw your consent or change your cookie choices, please do this through your browser settings. Otherwise, click OK to accept and continue.