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The Brief – Paramount Skydance makes final bid, Musk calls for EU to be abolished, Daily Mail partners with Alzheimer’s Society

The Brief – Paramount Skydance makes final bid, Musk calls for EU to be abolished, Daily Mail partners with Alzheimer’s Society

09 Dec 2025 | Ellie Hammonds

Welcome to the Brief for Monday 8th December, The Media Leader’s round-up of media news.

The Future of TV Advertising Global 2025 – Live coverage
The Future of TV Advertising Global 2025 – Live coverage
08 Dec 2025 | The Media Leader Staff
The rhythm of the week has changed. How should marketers react? With The Guardian’s Imogen Fox
The rhythm of the week has changed. How should marketers react? With The Guardian’s Imogen Fox
08 Dec 2025 | Jack Benjamin
WPP Media forecasts 8.8% global ad revenue growth in 2025 but warns of ‘K-shaped economy’ risk
WPP Media forecasts 8.8% global ad revenue growth in 2025 but warns of ‘K-shaped economy’ risk
08 Dec 2025 | Jack Benjamin
The Brief Monday 8th December. Serviceplan new agency, Meta AI deals, Perplexity sued, Omnicom UK moves.
The Brief Monday 8th December. Serviceplan new agency, Meta AI deals, Perplexity sued, Omnicom UK moves.
08 Dec 2025 | James Longhurst
Wicked: Comes good. Year-to-date total box office surpasses £965m – up 2% on strong 2024
Wicked: Comes good. Year-to-date total box office surpasses £965m – up 2% on strong 2024
05 Dec 2025 | Jack Benjamin

‘A seismic shift’: Netflix’s deal to acquire Warner Bros will remake the entertainment industry

05 Dec 2025 | Jack Benjamin

The transaction, valued at $82.7bn (including debt) is expected to close by Q3 2026, after Warner Bros Discovery carves out its linear TV businesses into a new company, Discovery Global.

The Brief – Friday 5 December: TikTok’s AI problem, Havas Play acquisition, Gemini in search

05 Dec 2025 | Ellie Hammonds

The brief – The Media Leader’s daily round-up of media news.

Adelicious and Audioboom: How ‘good synergies’ led to an ‘incredibly straightforward’ merger

05 Dec 2025 | Ellie Hammonds

Audioboom acquired Adelicious in July, and as part of the deal, Craig Eastwood became the new VP international. The Media Leader sits down with him to see how it’s going.

JICRIT managing director stepping down

05 Dec 2025 | Oliver Plume

JICRIT, the owner of J-ET’s managing director Robin Angell is stepping down next year after nearly two decades at the company, and Chontal Angus will be taking the reins.

The Brief – Thursday 4 December – Global ad spend forecast, WPP demoted from FTSE 100, the Economists revenue grew and more

04 Dec 2025 | Ellie Hammonds

The brief – The Media Leader’s daily round-up of media news.

Channel 4 debuts new-look commercial team following reshuffle

04 Dec 2025 | Jack Benjamin

David Amodio and Jay Kassam will join the new-look senior commercial leadership team as head of sales, and head of business operations and revenue innovation, respectively, beginning in January.

If Meta is gold standard, what’s sub-standard?

03 Dec 2025 | Lindsey Clay

If Meta can meet the IAB’s Gold Standard Certification whilst, as Reuters reported, the platform generated $16bn in ad revenue from scams and banned goods, then what is the role of the standard?

The Brief – Wednesday 3 December – Apple’s Head of AI steps down, a win for journalists at Politico, Warner Bros. Discovery sale nears close and more

03 Dec 2025 | Ellie Hammonds

The brief – The Media Leader’s daily round-up of media news.

EssenceMediacom and Tesco take top gongs at Newsworks Awards 2025

03 Dec 2025 | Partner Content

EssenceMediacom and Tesco take home the double for advertiser of the year and the grand prix award from the Newsworks Awards 2025

Sustainability ‘the business opportunity of the future’ as Ad Net Zero releases new insights

02 Dec 2025 | Ellie Hammonds

Five years on from its initial launch, the climate action program has released new insights which further evidence the competitive advantage businesses have in going green.

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