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Machines need humans more than humans need machines

Machines need humans more than humans need machines

12 May 2026 | Simeon Adams

The more powerful technology becomes, the more valuable the human perspective becomes. The job of marketing isn’t just to process information, it’s to understand people.

DOOH: The creative imperative
DOOH: The creative imperative
12 May 2026 | Tim Bleakley
Why measurable doesn’t always mean meaningful in marketing
Why measurable doesn’t always mean meaningful in marketing
12 May 2026 | Richard Bon
Can we talk about the crush?
Can we talk about the crush?
11 May 2026 | Nicola Kemp
Is out-of-home under threat from global regulations?
Is out-of-home under threat from global regulations?
08 May 2026 | Kai-Marcus Thäsler
Why shoppability is becoming infrastructure across content, media, and platforms
Why shoppability is becoming infrastructure across content, media, and platforms
08 May 2026 | Sarah Lawson Johnston

Why retail media doesn’t need more scale, it needs a smarter route to market

08 May 2026 | Claire Trbovic

Retail media faces rapid, structural fragmentation, which threatens to stall its momentum. SMG’s global head of product outlines her solution based on collaboration and a mindset shift. 

Leading Questions with Danny Holmes – Experian

08 May 2026 | James Longhurst

Experian’s consulting partner, media and agency, Danny Holmes, is in the hot seat to face our probing and quick-fire Leading Questions.

Why retail media needs media planning with independence at the centre

07 May 2026 | Sam Drake

Independent retail media planning matters. Not to replace specialist expertise, but to ensure it operates against a coherent plan, not without one, writes Project5’s executive director. 

Six retail media trends that will change FMCG and CPG marketing forever

07 May 2026 | Helen Johnson

We’re on the brink of six major shifts that will fundamentally reshape retail and commerce media. Capture’s MD details the trends to watch. 

The era of sales velocity

07 May 2026 | Neilson Hall

The MD for commerce at Dentsu UK&I explains why sales velocity could become retail media’s most important KPI in 2026.

Leading through uncertainty: A media leader’s guide

07 May 2026 | Lisa Morgan

Businesses are navigating a landscape shaped by continual change, shifting market dynamics, and evolving client needs. Lisa Morgan reflects on the pandemic and offers leadership advice for today’s uncertain world.

What OpenAI’s ad push means for retail media

06 May 2026 | Lee Metters

Retail media isn’t going away. Instead, it will work in tandem with AI discovery, helping to close the sale on site after ChatGPT ads or responses capture and direct shopper attention.

It’s not all doom and gloom. We’re just not reading enough about the good stuff

06 May 2026 | Raymond Snoddy

From the economy to Reform’s role in would-be migrants from France, the under-reporting of small, yet significant events will most likely see Labour get a kicking at the polls tomorrow, writes Ray Snoddy.

Measurement in retail media: Why getting it right matters more than ever

06 May 2026 | Marie-Clare Puffett

Retail media struggles with fragmented, self-reported measurement that is difficult to compare across platforms. It needs to change.

Great stories have always been at the core of great advertising – but are we telling the right ones about our industry?

06 May 2026 | Andria Vidler

On the centenary of the Advertising Association, its President Andria Vidler, also CEO of National Lottery operator Allwyn, says that we need to back our own industry more.

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24 Apr 2026

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