Box Office Takings Up 50%

The February edition of Mediapolis’s Media Monitor reports that box office takings for the top 5 grossing films in 1996 were up more than 50% year-on-year. Accordingly, cinema admissions showed an overall 8% increase year-on-year, reaching 123.5 million. In 1996, 12 films grossed more than £10 million at the box office, the previous year only 8 films broke the £10 million mark.

The video industry also had an encouraging 1996. Rental and sales markets rose 6 and 8% respectively.

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