MTV has signed three sponsorship deals worth over £2.5 million. The MTV Movie Awards are being sponsored by Pentax in a £500,000 deal. Durex is paying over £1 million to supportMTV Live, a new live music show. While, Suzuki and Fila are jointly-sponsoring MTV’s Top 100 Countdown Weekends in a deal worth over £500,000.
MTV: 0171 284 7777
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