LoveFilm signs contract with BBC Worldwide for new content

Amazon’s LoveFilm has signed a contract with BBC Worldwide that will allow the online video platform to stream a range of children’s content that will target parents and children.

The news comes shortly after LoveFilm’s announcement that it will be streaming at least 11 exclusive pilot shows in a bid to rival broadcasters.

The new deal between Amazon and BBC Worldwide will see LoveFilm acquire a number of children’s television shows for its premium content, including The Story of Tracy Beaker, Teletubbies, The Sarah Jane Adventures and the interactive live-action show Balamory.

“We are committed to bringing the very best in children’s TV to our ever-increasing audience, and are thrilled to have secured even more brilliant BBC shows for members to enjoy,” said Chris Bird, Director of Film Strategy at LoveFilm. “We have got some of the best family programming around and look forward to entertaining fans of all ages.”

Lisa Rousseau, BBC Worldwide’s Head of UK, Ireland and Pan European Television Sales, added: “More parents are turning to LoveFilm’s kids’ TV offering as a form of quality family entertainment than ever before and we are excited that this new agreement will see our award-winning children’s shows available to subscribers. This is a natural partnership for us and follows on from our previous content deals.”

LoveFilm has also signed content deals with Aardman, eOne, DHX Media, Disney and Saban Brands.