24 Hour Recruitment Channel Launches On Sky Digital

A new channel has been launched for Sky Digital customers, which claims to be the first round-the-clock digital recruitment channel. The service allows employers to place adverts which are then shown 24 hours a day, seven days a week and form part of a database which can be searched by potential employees. Those looking for jobs are also offered the option of a job-matching service, whereby suitable positions are selected according to details submitted.

A potential audience of 7.2m digital viewers will be able to access the vacancies which will be in the categories of IT and Communications, Media and Advertising, Legal, Banking and Financial, and Medical, Healthcare and Pharmacy. Trade news, interviews and analysis will also be broadcast and there is an accompanying website at www.tvjobshop.co.uk.

Advertising on the channel will vary according to the amount of coverage needed. The least expensive option will be to add a vacancy to the active job list which scrolls as a continuous ticker tape along the bottom of the screen and on the website. A more expensive option is to have a ten second announcement made detailing the job or to present a one minute slot promoting either the requirements and conditions of the job on offer, or profiling the corporate environment of the company. Any of these three options could be repeated up to 42 times in a week.

Applications for jobs are handled via an online recruitment form, completed on the internet.

Sky Digital: 020 7705 3000 TV Jobshop: www.tvjobshop.co.uk