ITV Appoints Research Controller

Today the ITV Network Centre announced the appointment of David Brennan as Controller, Audience Planning.

Brennan, who will take up the post on September 1st, is currently Research and Marketing Controller at the airtime sales house MAS.

Brennan set up audience research programmes for many ITV successes including A Touch of Frost and Heartbeat, during his time at MAS. The appointment reflects ITV’s increasing use of in-depth audience research.

ITV PRESS OFFICE – 071 843 8216 CAROL MILLWARD