Emap Offloads Travel Websites For £2.8m

Emap Digital Travel (EDT) has been sold to internet-based travel technology and distribution group, Online Travel Corporation (OTC) for £2.8m.

Paul Keenan, chief executive of Emap Digital, explained the decision, “We have previously stated that we are focusing our online activities towards our strategically important off-line assets. We don’t have a major presence in the travel magazine market and believe that these online assets will be more readily developed within a specialist online travel company.”

The purchase includes proprietary technology and content, as well as the trade of various e-travel businesses including www.bargainholidays.com and www.1Ski.com. For the year ended 31 March 2001, EDT saw gross sales of £14.2m and gross profits of £2.5m.

Emap: 01733 568 900 www.emap.co.uk

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