MediaTel Insight: 90% Of Brits Will Use A Mobile By 2007

The number of mobile phone subscribers in the UK is set to hit 53 million by 2007, reaching 88% of the population, according to forecasts from The Research Room. This will place the UK mobile market as the third largest in western Europe, behind Germany with 67.6 million users and Italy with 54.1 million.

Also On MediaTel Insight Today…

Merrill Lynch Forecasts Improving H2 For US Radio

US radio advertising revenues are set for a good second half, with June’s figures already showing an indication of a pick-up in the market. National advertising jumped by 16% in June, whilst local was flat.

UK Cable Merger Still Viable

Analysts claim that the cable television company NTL is set to announce a major fund raising exercise that will net around $650 million and increase the possibility of a merger with UK rival Telewest.

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