MediaTel Insight: Online Content Revenues To Surge
Initial doubts over the wisdom of charging for online content seem to have been misplaced and a new report from Jupiter Research claims that consumer spending in this area will grow by 30% this year.
Also On MediaTel Insight Today…
Western Europe Mobile Penetration To Hit 88% In 2007
Despite mobile penetration already being at 75% in western Europe, an additional 17 million users signed up during the course of 2002, according to figures compiled by the Yankee Group.
Effect Of War On Ad Revenues Is Overstated, Says Myers
The impact of the Iraqi war on US advertising is being exaggerated and overall losses could be as low as $100 million, according to Jack Myers Report.
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