GMG Radio Launches New Agency Sales Team

GMG Radio is launching a new regional agency sales team to sell airtime across its group portfolio of Real Radio and Jazz FM stations.

From March 1st GMG Radio Sales will service all media agencies outside the London area, while Chrysalis Radio Sales will continue to represent the group within the London agency market.

GMG Radio Sales will create a regional UK-wide agency infrastructure providing clients with a streamlined approach to advertising across the GMG Radio group.

A new team, based in Manchester, has been recruited to service agencies in the North West, Midlands, South and South West of England, while the sales teams within the radio stations will continue relationships within their catchment areas.

Sales director of GMG Radio, Jon Hewson, commented: “We’ve appointed a team with a wealth of agency expertise who will maximise the potential for clients across both our radio brands.”

Mark Walker has been appointed agency sales director of the new Manchester team, joining from Chrysalis Radio, where he was sales controller. Walker will manage a team of sales, planning and research executives.

The consolidation follows the group’s presenter and management shuffle late last year and is part of AN ongoing initiative to streamline Real Radio and the recently acquired Jazz FM brands (see GMG Shakes Up Radio Brands).

Guardian Media Group: 020 7278 2332 www.gmgplc.co.uk

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