MediaTel Insight: European Advertising Conditions Weakening
The US advertising market is currently performing much better than Europe’s, where Germany – already weak – has started to deteriorate further, according to findings by Merrill Lynch.
Also On MediaTel Insight Today…
US Mobile Penetration Continues To Rise At the end of 2002, 53% of the population in the 35 largest US markets subscribed to a mobile phone service, according to a new report from Telephia.
AOL Faces Up To Growing Broadband Threat America Online, the world’s leading ISP faces an uncertain future as US consumers switch to high-speed internet services.
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