|
MediaTel Insight: UK Marketing Spend On The Rise
The IPA’s latest Bellwether report has added weight to the belief that advertising and marketing conditions are picking up. The outlook for expenditure growth is at its most optimistic since 2000.
Also On MediaTel Insight Today…
Internet Retail Boom Persists In Q4
Online retail sales in the US increased by 30% in the fourth quarter of 2003, according to new figures from comScore Media Metrix.
Subscribers to MediaTel Insight can access more national and international media analysis, forecasts and news by visiting the site.
