Chrysalis Continues To Outperform Radio Market

Chrysalis Radio announced this morning that like-for-like revenue increased by 20% as it continues to outperform the rest of the radio sector.

The revenue update statement revealed that the significant increase for the ten month period to 30 June 2004 performed well ahead of the market which is believed to have only grown by around 8%.

Commenting on the strong performance, Chrysalis Group chief executive, Richard Huntingford, said: “I am delighted that the significant revenue out performance demonstrated by Chrysalis Radio in the first six months of the financial year has continued into the second half. It is particularly encouraging that this growth has been driven by a strong contribution from our entire portfolio of brands.”

The radio group, which owns Heart 106.2, also revealed that July has started well, with revenues already 10% ahead on the same period last year.

Earlier this month Chyrsalis Radio’s LBC stations came together with weekly financial newspaper, The Business, to create joint radio and press advertising packages for targeted clients and agencies. The aim of the six-month deal is to allow advertisers to develop bespoke, creative-led activity which can bought in a single purchase (see LBC Stations Secure Cross-Media Deal With The Business).

Chrysalis: 020 7221 221 www.chrysalis.com

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