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MediaTel Insight: UK Adspend To Grow by 4.2% This Year
Advertising expenditure is forecast to grow by 4.2% this year, after an expected 2.2% rise in 2003. Annual economic inflation, is predicted to close at 2.8% in 2003 – stronger than advertising. In 2004, economic growth is forecast to be just 2.5%, below advertising’s 4.2%, according to Initiative.
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