ABC Results Jul-Dec 2006:Highs And Lows In The Home Interest Sector
Homebase Ideas, the quarterly title which is sold in-store and mailed to customers, was the undisputed king of the Home Interest sector in the ABCs for July to December.
The title recorded a circulation of almost 423,000 copies, having enjoyed a year on year increase of almost 6%, which equates to around 22,900 in real terms.
IPC Southbank’s Ideal Home also recorded a large circulation figure, of more than 230,000, although it was down both period on period and year on year, by over 2% and almost 6% respectively.
November last year saw Ideal Home undergo a dramatic revamp (see
Ideal Home Magazine Launches Redesign
Ideal Home Magazine Launches Redesign
Ideal Home Magazine Launches Redesign
Ideal Home Magazine Launches Redesign
| Home Interest Magazines: Jul-Dec 2006 Year On Year Comparisons | |||||
| Title | Publisher | Jul-Dec 05 | Jul-Dec 06 | Actual Change | % Change |
| 25 Beautiful Homes | IPC Media | 113,281 | 115,341 | 2,060 | 1.8 |
| BBC Good Homes | BBC Magazines | 135,690 | 127,024 | -8,666 | -6.4 |
| BBC Homes & Antiques | BBC Magazines | 101,054 | 100,212 | -842 | -0.8 |
| Coast* | National Magazine Company | 20,366 | 31,496 | 11,130 | 54.6 |
| Country Homes & Interiors | IPC Media | 76,594 | 80,709 | 4,115 | 5.4 |
| Country Living | National Magazine Company | 191,225 | 193,372 | 2,147 | 1.1 |
| Elle Decoration | Hachette Filipacchi | 64,267 | 64,559 | 292 | 0.5 |
| English Home (Group) | Archant | 73,324 | 71,510 | -1,814 | -2.5 |
| Grand Designs | Media 10 Ltd | 32,595 | 30,008 | -2,587 | -7.9 |
| Homebase Ideas | Publicis Blueprint | 399,984 | 422,875 | 22,891 | 5.7 |
| Homes & Gardens | IPC Media | 136,088 | 138,323 | 2,235 | 1.6 |
| House & Garden | Conde Nast | 140,361 | 141,074 | 713 | 0.5 |
| House Beautiful | National Magazine Company | 198,112 | 188,160 | -9,952 | -5.0 |
| Ideal Home | IPC Southbank | 245,729 | 231,643 | -14,086 | -5.7 |
| Living etc | IPC Media | 88,285 | 89,075 | 790 | 0.9 |
| Real Homes Magazine | Hachette Filipacchi | 56,554 | 70,094 | 13,540 | 23.9 |
| Wallpaper | IPC Media | 110,246 | 112,871 | 2,625 | 2.4 |
| World Of Interiors | Conde Nast | 64,656 | 65,085 | 429 | 0.7 |
| Your Home | Essential Publishing | 120,900 | 103,458 | -17,442 | -14.4 |
| * Coast changed ABC reporting in 2006, from 12-monthly to 6-monthly | |||||
The figures listed in NewsLine’s ABC reports are those reported by the Audit Bureau of Circulations (ABC) as at Thursday 15 February 2007. Late submissions and changes may be made after this date, and will thereafter be amended in MediaTel’s Press database.
ABC: 01442 870 800 www.abc.org.uk