Glamour.com set to relaunch

CondéNet UK is set to relaunch its fashion website, Glamour.com, in a bid to drive user loyalty and engagement.

The revamped Glamour.com will feature additional sections, such as beauty, hair, health and lifestyle as well as increasing its celebrity and behind-the-scenes content.

New features will offer users advice, galleries, a virtual beauty school and a blog, in an attempt to increase the amount of time users spend browsing the site.

CondéNet also hopes the new site will provide advertisers with greater amount of content to work with.

Natasha Aitken, editor of Glamour.com, said: “Having launched Glamour over seven years ago, its been exciting to see how the digital extension of the magazine has enable us to build even more on the incredibly strong relationship we enjoy with our readers.”

Glamour.com: Glamour.com