City Talk Launches Outdoor Marketing Campaign

City Talk 105.9, Bauer Media’s speech radio station in Liverpool, is kicking-off a new outdoor marketing campaign to mark the start of the Premiership football season.

The campaign highlights the expert sports shows on City Talk including City Sport, Terrace Talk, and Saturday Sport.

The campaign uses ex-footballers John Aldridge, Ian St John, Ian Snodin and new signing Graeme Sharp with the creative strapline ‘We’ve got balls…have you?’.

The campaign starts this week and will run across poster sites around Goodison Park and Anfield stadiums as well as on bus sides across the city.

The campaign was created by Ampersand in conjunction with the City Talk marketing team. The campaign will run for the next four weeks, ending on September 12.

City Talk Sport will also be targeting listeners and clients via a new City Talk e-flyer to highlight the sports programming and new campaign.

Richard Maddock, station director City Talk 105.9, said: “In Liverpool there are few topics that get the passions flowing more than football and with our stellar line-up of stars who know football inside out, we are guaranteed some of the best sports coverage around.”

Bauer Media: www.bauer.co.uk