Now magazine relaunches today
Celebrity news and fashion weekly Now has relaunched today with a redesign and new content.
The new look is being supported by a £1.5million marketing investment and the appointment of creative agency Quiet Storm.
Sandy Gale, Now publishing director, said: “The new look Now is stylish, confident and contemporary – with its cover packing a much harder punch. Under editor Abigail Blackburn and her talented team, Now’s voice will shout louder than ever and the magazine will deliver more of the compulsive and insightful content we know our readers love.”
The magazine has a redesigned cover and new white-out-of-blue masthead, as well as a renewed focus on celebrity fashion and beauty with one third of its editorial pages devoted to fashion and beauty.
The latest ABC figures show Now had a circulation of 433,509 copies in the six months to the end of 2008, down from 470,290 a year previously (see NewsLine).