Lord Stevens, Chairman Of United Newspapers yesterday reiterated that the Express will not be joining the national newspaper cover price wars. Lord Stevens said, “Our policy is to maintain cover prices and enhance the value of our titles to readers.”
United Newspapers announced results for the six months to June. Pre-tax profits were up 36% to £69.9m from £51.3m. The national newspaper titles had a turnover similar to last year with a 6% increase in advertising revenue. Lord Stevens said,”We still await a sustained increase in advertising volume”.
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