The Independent Television Commission has amended its Code of Advertising Standards and Practice; it will, from April 1 1995 allow football pools advertising on television for the first time.
The change was prompted by the Government; currently advertising for the National Lottery is allowed but advertising for betting and gaming, including pools has previously been prohibited. The change in policy relates only to the football pools.
Public consultations preceding the ITC’s decision revealed that the public thought advertising for the football pools should comply with the same requirements as the National Lottery.
ITC: 071 255 3000
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