The next MRG Evening Meeting will be held on Thursday 16 May, at 6.30pm at Leo Burnett. To follow up the long-awaited launch of POSTAR, the MRG meeting will concentrate on the research highlights and market implications. Ivor Hussein of Lowe Howard Spink and Chris Morley of IPM are the two speakers.
Ivor will be discussing the problems with Oscar and how the latest research overcomes these problems; Chris will talk about the implications of the new research and systems on the planning and buying of outdoor.
The launch of POSTAR is next Tuesday, 30th April; a full report will be available on Newsline.
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