Bravo, the Flextech Television-owned cable and satellite channel, has joined forces with brewing company Whitbread in an Independence Day thematic sponsorship deal.
The deal will help launch Whitbread’s new Amercian-styled flavoured alcoholic seltzer and will last for today only. The sponsorship of Bravo’s “Stars, Stripes and Shott’s” programming is the first above-the-line work for the Whitbread brand: it will feature break bumpers and credits hitting four hours of Bravo programmes including Twin Peaks and Starsky & Hutch.
All creative and production work was completed in-house by Flextech Television.
Bravo: 0171 813 4100
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