Business Titles May Be Exempted From Tobacco Ad Ban

A second meeting between Minister of Public Health Tessa Jowell and top magazine publishers (subscribers see Government Affirms Tobacco Advertising Ban) has led to further discussion of the possibility of exempting business titles from the Government’s proposed tobacco advertising ban.

As part of its anti-drugs and awareness campaign, the Government has already run ads in women’s and youth titles and is now planning to use magazines to target young women smokers, currently the fastest growing group. The meetings are hosted by the PPA.

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