More Industry News articles

A podcast created entirely by artificial intelligence? Audio production company This Is Distorted is leaning into the AI craze.

TPA Digital CEO Wayne Blodwell and Good-Loop CEO Amy Williams discuss the opportunities and challenges in moving to the frenetic American media environment.

In brief: The new global network will consolidate existing agency brands and expertise in music, sports, gaming, and other areas of “fan activation”.

Analysis: After a sluggish start, streaming giants Netflix and Disney+ appear to have found limited success with cheaper, ad-funded tiers and subscription hikes.

A BBC memo urged staff to delete the TikTok app from company devices, while the US DOJ is investigating possible use of the app for surveillance.

In brief: Netflix advertisers can now use DoubleVerify to check that their video ads are safe from fraud and invalid traffic, and are fully viewable. 

The Government has issued a precautionary ban on TikTok on Government devices, with immediate effect.

At Newsworks’ ‘Trust: More Than a Feeling’ conference, new data showed that trust is now a top factor influencing brand success.

Analysis: Industry experts are weighing the pros and cons of the quick pace at which chatbots are developing.

The change is the latest evidence of an adjustment in Meta’s short-term strategy.