In brief: Interpublic Group has recorded 5.6% organic growth in Q3 2022.
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In brief: Uber has launched an advertising division with Uber Journey Ads and sponsored listings.
In brief: the social media company’s stock fell over 25% following the earnings report.
In brief: Staff may be decreased from 7,500 workers to under 2,000.
In brief: Warner Bros. is set to become the first major studio to sell a film as an NFT.
In brief: CNN has created a new beat to dissect the complex and divisive issues surrounding gun rights and gun violence in America.
COO and CPO Greg Peters described the initial demand from advertisers as “very strong” in the company’s earnings call, despite mixed sentiment from some buyers.
The Future of Media: Advertisers need a ‘change of mindset’ when it comes to targeting the gaming audience.
Ad campaigns that begin on out of home are having “nine lives” as they bounce around the social media ecosystem, according to the CEO and founder of MilkMoney.
In brief: the new game represents an expansion of Prime Video’s Thursday Night Football streams.