Global over-the-top (internet media) revenue for TV episodes and movies are forecast to reach $235bn by 2028 — a 53% increase compared to last year.
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The creation of the task force follows Italy’s decision to ban ChatGPT earlier this month.
In brief: Steve Hatch, former VP for Europe at Meta, will join YouGov as CEO in August.
As part of our series on the future of advertising, Ella Sagar went to a university to speak to advertising students about the future of the industry and learned what the next generations really thinks about ads and media.
Max will combine the offerings on HBO Max and Discovery+, with three price tiers for users to choose from.
In brief: Spotify will offer Megaphone publishers broadcast-to-podcast publishers enabling reaching new audiences and more monetisation.
Members of our Future 100 Club share what they think advertising has in store.
As The Media Leader goes to see what university students think of advertising, our columnists shared their thoughts, with topics ranging from trust to fragmentation to sustainability and attention.
The move comes as executives for Warner Bros Discovery are expected to reveal details about the new streaming service, ‘Max’, on Wednesday, writes Jack Benjamin.
In brief: Cineworld, the world’s second-largest cinema chain, has filed a reorganisation plan with a bankruptcy court which “wipes out” existing shareholdings.