Attention data can be used to cross-pollinate a variety of digital ad opportunities and improve creative execution, but many brands haven’t been deploying attention data the right way.
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Mail Metro Media scored big at the ceremony during The Media Leader Summit, while Stephen Miron was handed one of two Grands Prix.
Toys “R” Us has created a brand film about its origin, using OpenAI’s unreleased text-to-video tool, Sora