|

Winter Olympics See Sturdy Start

Winter Olympics See Sturdy Start

Winter Olympics The opening ceremony of the Winter Olympics saw a sturdy start on Friday night, with 2.9 million adults tuning in on average across its four hour duration.

The programme, airing on BBC Two between 6pm and 10pm, achieved a 14.57% share, with average audiences topping those of Channel 4 for its entire duration.

Elsewhere BBC One’s Judge John Deed proved popular as ever, achieving the largest audience of the night amongst terrestrial broadcasters, as 6.5 million adults tuned in to see the last programme in the series.

ITV1’s A Touch of Frost also performed well, drawing 4.2 million adults on average despite being a repeated episode.

Five’s Friday night viewing failed to break the one million mark, however, with the broadcaster’s triple-bill catch-up of crime drama Prison Break failing to excite viewers, with the back to back episodes averaging 654,000.

Overnight data is available each morning in mediatel.co.uk‘s TV Database, with all BARB registered subscribers able to view reports for terrestrial networks, ITV2 and Sky One.

BARB: www.barb.co.uk

Media Jobs