CyberAtlasreport that women continue to outnumber men on the web, according to new figures from Jupiter. This is the continuation of a trend that emerged last year when the number of women on the net overall outnumbered men but particularly in the 35-54 age group.
Digital Media Users by Age/Gender | |||
Combined home & work | |||
May 1999 | May 2000 | May 2001 | |
Males 18+ | 45.70% | 40.10% | 39.80% |
Females 18+ | 39.30% | 40.30% | 40.90% |
Males 18-24 | 8.10% | 8.00% | 8.70% |
Females 18-24 | 8.60% | 6.60% | 6.80% |
Males 25-34 | 12.50% | 10.20% | 10.10% |
Females 25-34 | 9.40% | 10.70% | 9.30% |
Males 35-54 | 20.70% | 17.30% | 15.60% |
Females 35-54 | 19.00% | 18.70% | 20.10% |
Males 55+ | 4.40% | 4.50% | 5.30% |
Females 55+ | 2.60% | 4.20% | 4.70% |
Source: Jupiter Media Metrix |