Advertisers in the UK seem to be showing very little interest in the 2004 Olympics with only 3% of marketing activity in the run-up and during the games related to the event, says a survey conducted by a global network of independent advertising agencies.Colorado based ICOM surveyed members in more than 25 countries and found… Continue reading UK Advertisers Place Little Importance On Summer Olympics

Emap Communications has today announced that it has purchased the event that hosts the advertising world’s ‘Oscars’ – the Cannes Lions International Advertising Festival – for £52.5 million.The festival, which has been acquired from WJB Chiltern Trust, is the largest yearly gathering in the marketing world and each June over 8,000 advertising and marketing professionals… Continue reading Emap Acquires Oscars Of Advertising World For £52.5 Million

The online research market in the UK will more than double in 2004 and rake-in a massive £160 million over the year, according to a marketing information agency.The report Online Surveys and Research – A Buyer’s Guide, published by E-Consultancy, says the UK will be using the web to conduct research as frequently as the… Continue reading UK Online Research Market To Double In 2004

GWR’s Local Radio Group has today announced it will purchase the remaining 67% stake of Two Boroughs Radio Limited from Johnston Press, to become sole-owner of the Burnley based operation.The total purchase price, which includes the previously acquired 33% share of Two Boroughs Radio, is reported to be just over £2.2 million.In June, the Local… Continue reading Local Radio Group Snaps Up Remainder Of Two Boroughs

Worldwide free newspaper, Metro International, has remained the world’s most-read newspaper as sales increased by 50% in the first half of 2004 to reach 14.5 million readers a day.The jump in sales spurred profits at Metro to reach $145 million from January to June 2004, with the group reporting its second quarterly net profit since… Continue reading Metro International Remains World’s Most Read Newspaper

Cable operator NTL yesterday announced that customer expansion and revenue growth has helped narrow year-on-year profit loss for the second quarter of 2004.Revenues from April to June 2004 jumped £28.3 million on the same quarter last year to £397.8 million, driving profit loss down to £7 million from £51 million in 2003.The New-York listed group… Continue reading NTL Losses Down As Customer Base And Revenues Grow

Consumer spending in the United States fell by 0.7% in June – the largest drop since September 2001, according to figures published by the Commerce Department.As reported in the Financial Times, US government statisticians have estimated that the economy grew slower than expected, up only 3% during the second quarter, owing to a 1% growth… Continue reading US Spending In June Matches Decline Of 2001

BSkyB has today revealed that profits for the year ending 30 June 2004 climbed by a staggering 65% to £600 million, despite the group once again failing to meet its self-set goal of adding 100,000 new subscribers a quarter.The satellite provider also posted a healthy revenue gain, up 15% to £3.7 billion. However, it is… Continue reading Sky Profits Rocket Despite Slowing Subscriber Rates

French advertising giant, Havas, has today posted only a small increase in organic revenue for the second quarter of 2004, despite improved conditions in the UK and European markets.Group revenues, after currency rate adjustments, were up by only 0.6% to €393 million for the period March to June 2004, after being dogged as expected by… Continue reading Havas Revenues Held Back By Poor Growth In United States

GWR, owner of Classic FM, has today announced that the first half of this year has got off to a strong start as second quarter analogue revenues, which account for 92% of the group’s total income, jumped by 5% year-on-year.Speaking at the annual general meeting (AGM), chairman Ralph Bernard said that from the three month… Continue reading Trading At GWR Remains Encouraging As Revenue Rises