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Author
Ian Gibbs
Ian Gibbs
Ian Gibbs is director of data leadership and learning at Jicmail
Latest articles
Super touchpoint planning: Teaching new dogs old tricks
Ian Gibbs
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March 13, 2025
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5 minutes
Six no-nonsense steps for marketers building a measurement framework
Ian Gibbs
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December 6, 2023
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5 minutes
Time to update our definition of ‘expensive’ in the world of warm vs cold marketing
Ian Gibbs
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March 31, 2023
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4 minutes
Busting some myths about young people and their mail
Ian Gibbs
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November 4, 2020
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7 minutes
Working from home? Ad mail always has been…
Ian Gibbs
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April 15, 2020
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5 minutes
Time to get planning with JICMAIL
Ian Gibbs
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May 9, 2019
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5 minutes
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