This past weekend saw ITV’s The X Factor continue to fight an increasingly losing battle against BBC One’s Strictly Come Dancing, with Sunday seeing ITV launch its second mega reality show into the arena.

Yesterday brought a close to ITV’s impressively grown up police procedural Unforgotten (9pm) as the slow burning cold case drama wrapped up its carefully spun tale in an emotional sixth and final episode.

Last night saw the 11th series of BBC One’s The Apprentice (9pm) reach the halfway point as the show about professional nonsense-dispensing finally provided a bit of a shock for viewers.

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Joined by his trusty partner, the youthful and clever DI Hathaway (Laurence Fox), the initial return of Lewis brought in a whopping 10.6 million viewers way back in January 2006.

Monday night saw the second half of preachy – yet gently informative – BBC One Show, Hugh’s War on Waste, increase its audience by a massive 38% week on week and easily stole yesterday’s biggest 9pm audience from its competitors.

Fans of fancy prime time soap opera Downton Abbey were in for a difficult Sunday evening as the aristocratic Crawley family finally waved goodbye after six series of rose-tinted nostalgia and a rigidly dependable class system.

Thursday night saw ITV air the penultimate episode of well-received cold case drama Unforgotten (9pm) which, despite the declining ratings, continued to outperform its timeslot rivals.

Wednesday night saw Lord Sugar’s band of super-enthused vendors of tat secure the 9pm slot for the fourth consecutive week as the marketing masterminds tackled the daunting domain of children’s literature.

After losing the initial battle to BBC One’s bleak-fest, the following weeks saw the prime time audience come to its senses and returned to the light-hearted brand of murder they knew and loved.