New research from TDG shows that watching videos on tablets leads to greater overall TV viewing.
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The metrics session at MediaTel’s Connected Consumer event next week will be preceded by a short presentation from Andy Littledale, founder of SecondSync.
Apple’s marketing chief Phil Schiller unveiled the new iPhone 5 in San Francisco last night. He claims it is the thinnest, lightest and fastest handset yet, with 4G capability.
One of the overwhelming themes coming out of yesterday’s IAB Video: In Demand half day conference was not to neglect the power of the creative.Several speakers touched on this topic, proving that as with all other advertising media, if the content is strong, the potential for engagement massively increases.Too often it seems, advertising within VOD… Continue reading Neglect the creative at your peril
Raymond Snoddy on Sky, BT and the staggering wealth of technology companies (and the potential they represent)…
As the communications services partner of the 2012 Games, BT provided a single network spanning 94 locations – and as such London is thought to be the most connected Olympics ever.
Everything Everywhere, which has rebranded to EE, is set to launch 4G mobile services in 16 UK cities before the end of the year.
Rhys McLachlan, director of corporate & business development (UK) at Videology, joins the expert panel line-up for MediaTel Group’s upcoming Connected Consumer event on 21 and 24 September.
According to a report released by Multimedia Research Group demand for digital set-top box products is rising, particularly in Asia, Latin America, and a number of countries in Europe.
When the IBC crowd are pronouncing their faith in the ‘traditional’ TV channels, it is time to reaffirm their relevance, past present and future…