Total television revenues were up across the board in October, with just one exception – Channel 5.
More Home Page Newsline Items articles
In response to Jim Marshall’s TV Summit write-up John Billett, director and owner of Johnbillett.com, says the operation of agency deals means CRR acts as a barrier to entry for smaller buyers and as a protection for the larger agency…
Raymond Snoddy wonders what Nick Shott will make of ‘Channel 6’. “Is it a cunning attempt to launch a new national channel by the back door? I think we can assume that neither Kelvin MacKenzie nor L!VE TV (or even topless darts) have anything to do with this latest plan, though history rarely repeats itself in such a perfect way”…
Martin Kelly, managing partner of Infectious Media, and former media director at Agency Republic, has published a series of predictions for the European buy-side market in 2011 that will chime with some and concern others.
The start of ITV1’s week long celebration of 50th anniversary of Coronation Street got off to a flyer with an average audience of 12.4 million for 8.30pm edition (peaking at 12.8 million).
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, suggests how operators can add real value…