TMD has hired Sponsorvision, a specialist agency, to act as its sponsorship arm.TMD said that they have identified sponsorship as a high-interest area for clients, and will now be able to take it very seriously. As well as providing expertise for existing TMD clients, Sponsorvision will be part of the independent’s new business pitches.Sponsorvision managed… Continue reading TMD Signs Sponsorship Deal
The Radio Authority has confirmed the timetable for the advertisement of the third Independent National Radio (INR3) licence.The INR3 licence, for a speech-based service, will be advertised by this December at the latest. The closing date will be three months later, with a decision likely in the Spring of 1994. 51% of programming airtime in… Continue reading DATES FOR RADIO LICENCES ANNOUNCED
Today the new title from Redwood Magazines is launched, BBC Top Gear, the motoring title to accompany the series. The glossy 250 page magazine has a cover price of £2.40.Top Gear launches three weeks after EMAP’s weekly title Carweek,but has an altogether classier feel. This month’s edition carries a free poster and car sticker.Presenters from… Continue reading BBC Top Gear – First Issue Report
Chris Evans will stop fronting the Big Breakfast Show on a daily basis next year. He will be given his own evening show once a week, with possibly twice- weekly appearances on the breakfast show, according to John Willis, C4’s director of programming, speaking yesterday at the launch of the autumn season.John Willis also announced… Continue reading Chris Evans To Leave Big Breakfast
Three ITV networked films reached the top ten in the BARB programme rankings for week-ending 5th September. The rankings are based on one showing only, consolidated viewing figures.Pretty Woman reached 15.6m making it number two in the rankings behind Coronation Street (16.7m). Crocodile Dundee 2 reached number four with 14.03m viewers and Lethal Weapon 2… Continue reading Popular Films Boost ITV Audience
The latest BARB viewing summary for the week-ending 5th September shows the first viewing figures for the new satellite channels launched on 1st September. (Newsline – 1/9).W/E 05/9/93 INDIVIDUALS 4+ Av. Viewing Per Head Hrs Mins Share % Daily Reach % Wkly Reach % FAMILY CHNL 0:07 0.5 3.6 13 NICKELODEON 0:08 0.6 3.5 10.4… Continue reading New Astra Channels’ Viewing Figures
The latest BARB viewing summary for the week-ending 5th September shows the first viewing figures for the new satellite channels launched on 1st September. (Newsline – 1/9).W/E 05/9/93 INDIVIDUALS 4+ Av. Viewing Per Head Hrs Mins Share % Daily Reach % Wkly Reach % FAMILY CHNL 0:07 0.5 3.6 13 NICKELODEON 0:08 0.6 3.5 10.4… Continue reading New Astra Channels’ Viewing Figures
Mirror Group Newspapers have announced pre-tax profits of £69.9m, for the six months ending June 1993. This is an increase of over 300% on the same period last year, with profits of £15m.Turnover is up from £233.7m to £237.2m. The group has been helped by success in recovering assets stolen from the pension fund by… Continue reading MGN Profits Rise
News International has suspended publication of its Shoppers’ Friend newspaper insert after only one issue.Shoppers’ Friend, which was to be inserted into the Sunday Times and the News of the World, was a free standing insert containing only discount coupons for supermarket products. It was paid for by advertising. These coupon booklets are popular in… Continue reading News Int. Drops Shoppers’ Inserts
Three ITV networked films reached the top ten in the BARB programme rankings for week-ending 5th September. The rankings are based on one showing only, consolidated viewing figures.Pretty Woman reached 15.6m making it number two in the rankings behind Coronation Street (16.7m). Crocodile Dundee 2 reached number four with 14.03m viewers and Lethal Weapon 2… Continue reading Popular Films Boost ITV Audience
