Homes & Ideas, the IPC home interest title which launched on 9 September (Key 2 for review) is a total sell out, according to IPC.360,000 copies were launched on the 9th and by the 22nd September, 95% had been sold, 340,000 copies. The title has officially broken the supermarket Tesco’s records for the fastest selling… Continue reading Homes And Ideas Sell Out
Today sees the launch of another new satellite channel, QVC – The Shopping Channel. QVC is a joint venture between BSkyB and QVC Inc, America’s leader in electronic retailing.QVC stands for “Quality, Value and Convenience.” The channel will allow viewers to shop from their television sets 24 hours a day, 7 days a week. Each… Continue reading QVC Shopping Channel Launches Today
British Gas has undertaken a second major programme sponsorship with Classic FM, worth £200,000.Classic FM’s Saturday evening programme The World Opera Series, broadcast from 7 – 10pm each week, will be sponsored by British Gas from 2 October for six months.British Gas already sponsors Classical Gas.
The Association of European Radios, which AIRC helped found 20 months ago, has signed an agreement with the NAB, the world’s largest association of commercial broadcasters.The agreement provides for exchanges of information on all aspects of radio and collaboration in the organisation of seminars and conferences in Europe.The AER represents commercial radio associations in 6… Continue reading European Radio Deal With NAB
Today sees the launch of another new satellite channel, QVC – The Shopping Channel. QVC is a joint venture between BSkyB and QVC Inc, America’s leader in electronic retailing.QVC stands for “Quality, Value and Convenience.” The channel will allow viewers to shop from their television sets 24 hours a day, 7 days a week. Each… Continue reading QVC Shopping Channel Launches Today
ITV is not going to show the whole series of Brighton Belles, the British version of the Golden Girls. Ten episodes were filmed, but after showing only three, the decision has been made to show only three more.MediaTel was told that this is due to its slot in the schedule. The remaining 4 episodes will… Continue reading Brighton Belles Axed
British Gas has undertaken a second major programme sponsorship with Classic FM, worth £200,000.Classic FM’s Saturday evening programme The World Opera Series, broadcast from 7 – 10pm each week, will be sponsored by British Gas from 2 October for six months.British Gas already sponsors Classical Gas.
Independent Radio Sales has won the representation for Pirate FM, the Cornwall ILR station from MS&M.IRS has also moved offices, as well as promoting David Salem to head of business development and Steve Jordan to national sales manager for Kiss FM’s team.The new address and telephone number for IRS is:1 Carriage Row163 Eversholt StreetLondonNW1 1BUTel:… Continue reading IRS WINS PIRATE
Airport TV should launch early next year at the six British Airport Authority airports: Heathrow, Gatwick, Stansted, Glasgow, Edinburgh and Aberdeen.The service will be launched by Sky Sites and will be primarily news-based, with some light entertainment features.The service will be available 17 hours per day, all the operational hours of the airport. It will… Continue reading Airport TV Early Next Year
The national newspaper’s autumn battle to win readers means that the price changes and the new supplements launching have dramatically changed the look of the nationals. There follows a summary of the major alterations: QUALITIES CHANGES DATE 1994 D.TELEGRPH- Considering newsections 20/9 & redesign FT – 10 sponsored colour 4/9 magazine supplements GUARDIAN – A5… Continue reading National Newspaper Promotions Summary
