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In our new multi-screen world, TV remains unseated from its advertising throne – in part because brand marketers are struggling to find the right strategies to reach the new “connected consumer”, industry heard on Wednesday.

Three out of the four big pay TV suppliers in the UK are neglecting to provide enough innovation to develop addressable advertising systems, an industry expert has warned.

“The Connies”, back for their second year, saw Carat dominate the proceedings for its work on Very.co.uk – taking both the Grand Prix prize as well as the trophy for the Most Creative Campaign.

At the annual Connected Consumer Conference on Wednesday, industry was told that the reality of TV consumption is not online, but in live broadcasting.

Owners of the new range of Panasonic VIERA TVs will be able to use Freetime to roll back their TV guide for the past seven days, access all the main on-demand services and receive daily programme recommendations.

Among the first titles available for purchase will be American Hustle, with The Amazing Spiderman, 21 Jump Street and Breaking Bad set to follow in the coming weeks.

The BBC’s on-demand platform, iPlayer, has relaunched today after being rebuilt “from the ground up” to ensure it is fit for the future, the Corporation has announced.

Due to air this Spring, the 10-part series is an original adaptation of the film of the same name.

The obsession with quoting numbers with trails of zeroes behind them has long been part of the web’s preoccupation with counting things – but as TV campaigns head down the same path, how do we make sense of the numbers?

The TV Licensing TeleScope report also revealed that almost all of children’s viewing is spent in front of the traditional TV set.