Qualities As with last month, 3 of the quality titles recorded year-on-year increases in their 6-monthly circulations. The Independent on Sunday rose by 4.8% to 390,000, the Sunday Times rose by 3.1% to 1,185,000 and the FT rose by 0.4% to 288,000.All the other qualities once again recorded losses notably the Observer, down 5.5% to… Continue reading Press Round-Up – August
Press reviews of Classic FMs first day were mixed this morning with varying headlines such as the Guardian’s “cheery, scrappy Classic FM” and “Teething troubles for bite – sized Bach” to a report in the Times which paints the station in very bright colours, saying; “yesterday’s broadcasting overture was undoubtedly played by a well-tuned ensemble.”Industry… Continue reading Classic Fm – The Morning After
Classic FM, the station which boasts that it broadcasts “the world’s most beautiful music” came on air this morning at 6am with Nick Bailey hosting the first programme.The breakfast show was introduced by Irish broadcaster, Henry Kelly, who is mixing Bach and Brahms with gig guides and competitions.The first advertiser on the station was Barclays… Continue reading First Day At Classic (99.9 – 101.9) FM
Viacom, MTV’s parent company, is considering taking a stake in Channel 5 Holdings, the sole bidder for the Channel 5 licence. The main partners in the consortium so far are Thames Television and CityTV Toronto.The Independent Television Commission has received 145 comments on the Channel 5 licence. These will be presented to the Commission at… Continue reading Channel 5 Investor
In a paper due to be presented on Friday at the British Association Science Festival, Dr Barrie Gunter, Head of Research at the ITC, examines the role of television and the learning process which revolves around it.The study concentrates largely on childrens’ interpretations of TV, what age they learn to differentiate between fiction and reality,… Continue reading Gunter Shows How We Learn From Tv
The BBC and BskyB have joined forces yet again, this time for the purpose of cross promotion.Magazines are the medium being used on this occasion, with the Radio Times to add fourteen pages of satellite coverage to its content from 1st September. In return BSkyB is to promote the RT in its newly launched magazine,… Continue reading Radio Times Promotes BSkyB
Classic FM, due to be introduced onto the airwaves on Monday, is giving us a taste of things to come, with pre-recorded tapes of Bach’s Third Concerto and soothing country sounds complete with birdsong being broadcast on the frequency all this week.The station plans to broadcast 24 hours a day as soon as it is… Continue reading Classic Prepares For Launch
In a survey issued today by MJP Carat International entitled “International Media in Perspective”,results show that British businessmen spend more time watching television than executives in any other European country.German businessmen proved to be the greatest radio devotees and also rated highly in the magazine stakes, spending longer than any of their counterparts reading magazines… Continue reading What Do British Businessmen Read?
Zenith have announced the publication of ‘UK Television Forecasts to 2003’ projecting revenue and audience trends for the UK TV market over the next ten years.Total real advertising expenditure is forecast to rise by 1% this year and 2.7% in 1993. Television advertising revenue will grow, in real terms, by 2% in 1992, whilst GDP… Continue reading Zenith Uk Television Forecasts
At a press conference this morning Classic FM’s sales director, Nigel Reeve, revealed that the UK’s first national commercial radio station has £1.3m of advertising and sponsorship is already booked, predominantly for its first 3-months on air.This figure is a third of the total annual revenue projected by sales houses for the station. Classic, which… Continue reading Classic FM Reveals First Advertisers
