In a presentation to advertisers and agencies this week, ITV chief executive, Richard Eyre, promised that the Network would “remain the advertisers’ best route to mass communication by a mile” in the digital future. Unveiling a new portfolio of programmes under the ITV 2000 banner, the commercial network revealed a new look to its on-screen… Continue reading ITV Promises To Be Advertisers’ ‘Best Route To Mass Communication’ In Digital Age
The sales houses of Trinity and Mirror are expected to unite when the merger between the two newspaper publishing groups reaches completion. Reports suggest that the two will be merged under Trinity’s sales house Amra.If this were to occur a huge nationwide regional titles sales house would be created. At present 32% of the group’s… Continue reading Trinity And Mirror Expected To Merge Sales
Manchester United has scrapped the cable version of MUTV, its supporters channel, due to a lack of subscribers. Announcing good overall yearly results today, the football club, which is a one-third shareholder in the channel, said that it was no longer viable, with take-up only reaching the thousands.When the channel launched a year ago it… Continue reading MUTV Scraps Its Cable Version
The Ginger Media Group is in the midst of bid rumours after talks last month of a flotation of Chris Evans’ media empire failed to materialise (see Newsline Brief). The main contender believed to be interested in making a bid is the Scottish Media Group, and BSkyB has also been mentioned.The group, which owns Virgin… Continue reading Ginger Media Group In Bid Rumours
The latest set of readership figures released by the National Readership Survey (NRS) this week show that there has been a year on year decline in the national newspaper market for the six months to August 1999. The sector has dropped over two million readers, or 2.9% during this period.The two Express papers continue to… Continue reading NRS Round-Up – August 1999
Shares in Trinity Mirror fell by 18˝p after four directors resigned during a management reshuffle as a result of the merger of the two companies. Prices closed at 540˝pAfter sharp falls in prices at Reuters and Emap recently the Stock Exchange has launched an investigation. Reuters was climbing back on Friday with shares up 9˝p… Continue reading Sharewatch
The amount spent by internet advertisers on radio rose by more than 300% in the twelve months up to the end of August. High profile companies such as BT Highway, Freeserve, QXL, Amazon and CurrantBun are driving the market, which reports the total above-the-line adspend by internet advertisers up by 102% over the same period.The… Continue reading Huge Rise In Internet Advertising On The Radio
Media group EMAP has announced the disposal of French outdoor advertising company, Insert. EMAP described the company, which is based in St Denis, as a non-core subsidiary of EMAP France. Insert was acquired by EMAP when it purchased the magazine business Editions Mondiales in 1994.Since the acquisition EMAP has restructured Insert and improved its revenues… Continue reading EMAP Disposes Of French Outdoor Division
Lord Holme of Cheltenham has been appointed chairman of the Broadcasting Standards Commission. He takes over from Elspeth Howe today for four years. Real Media UK announced this week the promotion of Jonathan Bill from sales manager to head of sales. He will manage a team of nine across a portfolio of accounts including The… Continue reading Appointments Brief
Shares in outdoor advertising group Maiden fell by 15p yesterday after interim results reported a poor first half. Prices closed at 355p.Scottish Radio dropped by 11˝p yesterday to 946p. The group has acquired Angus County Press, which publishes seven local weekly newspapers for £4.2 million.An analyst briefing pushed shares in Carlton Communications by 14žp to… Continue reading Sharewatch
