There’s a new magazine for all of us launched this week as Haymarket yesterday unveiled Campaign Media Business. To be accurate, as the tag line is “the magazine for the media sales industry”, it is not quite for all of us.“A mag for media sales pros is years overdue,” according to editor Jonah Bloom. The… Continue reading First Issue Review: Campaign Media Business
Internet auction company QXL.com, which is to float on the stock market on 7 October, has undergone a huge fall in value. The second victim of the deflating internet bubble, the company was initially valued at £750 million but could now float for as little as £212 million.The news comes after huge losses were reported… Continue reading QXL.com Falls In Value
Online marketing and sales company, Real Media, has secured a deal to manage ad sales across the European sites of news and information provider, Bloomberg. The two year deal, which gives Real Media UK an 80% share of Bloomberg’s European business, covers sites in France, Germany, Italy and Switzerland.Bloomberg uses Real Media’s Open AdStream ad… Continue reading Real Media UK Clinches Net Ad Sales For Bloomberg Sites
The Independent Radio Group (IRG) is the subject of a rumoured takeover bid, the second in as many weeks. The group, which owns six commercial radio stations in the north-west and Scotland, is currently linked to a deal with Talk Radio, believed to value IRG at around £22 million.Reports add further speculation to rumours about… Continue reading Independent Radio Group In Bid Rumours
Regional newspaper publisher, Northcliffe Newspapers, has acquired Central Independent Newspapers (CIN) and Admag Newspapers in a deal worth about £40 million. The deal gives Northcliffe a further 21 regional papers as well as three magazines, making it temporarily the largest regional newspaper group in the UK with a weekly circulation of 8.4 million. However, when… Continue reading Northcliffe Newspapers Acquires CIN And Admag
Shares in Freeserve, the country’s leading internet service provider, have tumbled to a record low; prices fell below their flotation price yesterday for the first time. Shares dived 13% to 135p – 15p lower than the issue price set by Freeserve’s owner, electronic retail giant Dixons.The fall wiped £140 million off the free ISP’s market… Continue reading Freeserve Shares Fall Below Flotation Price
Growth in advertising revenues and circulation have given regional newspaper publisher Newscom record turnover for the 12 months ended 26 June 1999. Across the company’s core newspaper division ad revenues grew by 6.6% and circulation revenues were up 5.7%. As a result, turnover at Newscom reached £139.1 million (1998: £18.4 million).Pre-tax profit before exceptional items… Continue reading Increased Ad Revenue Gives Newscom Record Turnover
The UK’s first online sports radio station, talksport.net, has signed up BT Highway to sponsor its audio archive. In a unique deal the campaign will combine visual banner ads with live and pre-recorded audio spots.The station, which broadcasts an almost 24-hour service of sports news, debate and chat, has an archive of great sporting moments… Continue reading Talksport.net To Be Sponsored By BT
The promotion of digital television services in recent months has seen UK broadcasters’ total advertising spend grow massively year on year. According to MMS data compiled by Admap/CIA MediaLab, the broadcast media spent £150 million on advertising, an annual growth of 79%.BSkyB particularly threw a lot of weight behind its digital campaigns, spending £25 million… Continue reading Digital TV Launches Drive Up Broadcasters’ Adspend
Advertising company WPP rebounded from its fall last week after a recommendation from Goldman Sachs, who was less pessimistic about last week’s news that Proctor & Gamble are to pay advertising agencies on a performance-related basis (see Sharewatch). Shares rose 5p to 577˝p.Broadcasting companies continue to dominate the spotlight as digital television debates remain high… Continue reading Sharewatch
