Cordiant, who unveiled strong interims results earlier this week, saw it share drop. At close of trading yesterday the company’s share price stood at 175p, down 2˝p on the previous day.The closing prices of media company shares yesterday were:
BSkyB has announced that it is to join forces with videogame manufacturer Sega, next month, in a cross-promotional campaign for the launch of Sega’s new Dreamcast console. The deal, the first BSkyB has struck with a hardware company, will include traditional and online marketing, as well as the launch of a Sky-branded football game for… Continue reading Sky And Sega Join Forces For Dreamcast Launch
After numerous successive increases year on year, FHM finally experienced a dent in sales figures for the first half of 1999. Still the 74,362 buyers who left the magazine were compensated for by FHM Collections‘ debut with over 80,000 sales. The loss only represented a 9.6% deficit, whilst Arena, Sky and Face experienced more substantial… Continue reading Bizarre For Him As FHM Finally Slides
After numerous successive increases year on year, FHM finally experienced a dent in sales figures for the first half of 1999. Still the 74,362 buyers who left the magazine were compensated for by FHM Collections‘ debut with over 80,000 sales. The loss only represented a 9.6% deficit, whilst Arena, Sky and Face experienced more substantial… Continue reading Bizarre For Him As FHM Finally Slides
Following the previous ABC audit, the food magazine market continues its downward spiral in circulation in the Jan – Jun 1999 figures. Only 3 magazines, Somerfield Magzine, Sainsbury’s-The Magazine and BBC Good Food, recorded any improvement in year-on-year comparisons. Six monthly comparisons paint an equally bleak picture with all but 2 magazines experiencing a drop… Continue reading Food Magazines’ Circulation Decline Continues
BSkyB has denied that it will withhold broadcasting rights to some sports events for OnDigital, like the Ryder Cup and UEFA Cup football, in response to being denied access to UEFA Champion’s League matches.When contacted by Newsline, a spokesperson reiterated a previous statement made by BSkyB chief executive Tony Ball stating it was ‘unfair that… Continue reading Sky Deny Threat To Withhold Sports Rights
Mark Jarvis is become the broadcast director at Carat, following Dave King’s departure. King last week joined EMAP On Air to become sales director (Newsline). Ally McCoist is joining ITV Sport to become part of its football commentary team, to provide analysis for ITV’s Champions League and FA Cup matches. His appointment comes a week… Continue reading Newsline Brief
News International has created a new magazine division following its purchase of London News Property. News Magazine Holdings will be headed up by Matthew Watkins, the current ad manager for Times Newspapers Magazines.News International: 0171 782 6000
According to a survey conducted by Incorporated Society of British Advertisers (ISBA), advertisers are spending more of their money on media research to supplement existing research currently provided by the industry. 74% of the respondents stated that they were carrying out superstructural media research, with 62% regarding it as an ongoing investment.Some of the other… Continue reading ISBA Survey Shows Advertisers Want More Media Research
According to figures released by Radio Advertising Bureau, British Telecom was top radio advertiser for the April-June 1999 period. The telecommunications company spent £2.3m on adverts for their BT Highway, Reconnection and Chatterday brands. National Lottery organiser Camelot recorded 60% year-on-year increase in advertising spend, to take the second place spot. Third place went to… Continue reading BT Top Radio Advertiser For April-June
