The Campaign Agency of The Year award for 1994 has been won by Howell Henry Chaldecott Lury, which also gained the title in 1990, for “a combination of vibrant work for clients such as BhS and Tango, steady new-business growth and controversial but industry-leading stands on integration, remuneration and pitches.”Saatchi & Saatchi and Abbott Meda… Continue reading HHCL Is Campaign Agency Of The Year
IPC Magazines is about to publish a survey into consumer behaviour with regard to finance. The published details are presented in a similar format to IPC’s recent Holidays survey, combining responses to general questions with data specific to IPC titles – “51% of Woman’s Realm readers say that magazines give them ideas on managing their… Continue reading IPC To Publish Finance Survey
Today’s Financial Times reports mixed views on the future of BSkyB shares after the end of the stabilisation period next week whereby Goldman Sachs has been able to support them for 30 days after the flotation at 255p.Louise Barton, media analyst at Henderson Crosthwaite is issuing a “sell” note today, predicting a fall to 200p.… Continue reading Mixed Views On Future Of BskyB Shares
PowerGen has committed for a further 12-months sponsorship of ITV’s national weather reports at a cost of £2.4m through TSMS’s sponsorship department. The decision comes just a few weeks after Legal & General pulled out of the regional weather sponsorship after three and a half years.Going Places is to sponsor GMTV’s weather reports in a… Continue reading Weather Sponsorships Agreed
Michael Moore, who left Express Newspapers suddenly in July, has joined The European as commercial and enterprise manager. Last month it was announced that Bert Hardy would be joining the company as chief executive in February.Jonathan Howlett, former joint deputy MD of Merlin, has joined the London-based arm of the US sales house, Katz International,… Continue reading Moore Joins The European
Troubled London-based satellite service, TV-Asia, has had its fourth change in ownership since its launch in July 1992. The new owner is Zee television group, India’s leading private sector broadcaster ( Zee TV is 50%-owned by Rupert Murdoch, who beams it across India on his Star satellite service).The new ownership is generally applauded. TV-Asia had… Continue reading TV-Asia Has Fourth New Owner
The debate over how the European Union should protect its broadcasting industry from US imports will continue today in Brussels.With strong backing from the French, a plan was drawn up towards the end of last year to enforce more strictly the measures which require that at least 50% of programmes screened by European broadcasters are… Continue reading TV Debate Continues In Brussels
The Radio Authority has re-advertised the local licences on both the FM and AM bands for Norwich and Humberside. The Humberside licences are currently held by Viking FM and Great Yorkshire Gold, part of the Metro Radio Group. The Norwich licences are held by Broadland, part of East Anglian Radio.
ITV’s share of the Christmas Night audience rose by 18% year-on-year to 38%, according to early viewing estimates. Heartbeat led the way with 12.5m viewers, followed by Coronation Street (11.5m) and Blind Date (11m).ITV Network Director, Marcus Plantin commented: “We promised our viewers a much more attractive and home-grown line-up of programmes than we were… Continue reading ITV Improves Xmas Night Share
Despite losing Christmas Day to the BBC, ITV is claiming a 100% record of winning every week in peaktime across 1994.In w/e 25/12 ITV’s peaktime share was 40.6%, compared to 39.1% for BBC1, and overnight estimates for the final week of 1994 give ITV a 2% lead over BBC1 – 40% to 38%.Further information:Carol Millward,… Continue reading ITV Claims 100% Victory In Peaktime Viewing
