News International has suspended publication of its Shoppers’ Friend newspaper insert after only one issue.Shoppers’ Friend, which was to be inserted into the Sunday Times and the News of the World, was a free standing insert containing only discount coupons for supermarket products. It was paid for by advertising. These coupon booklets are popular in… Continue reading News Int. Drops Shoppers’ Inserts
Mirror Group Newspapers have announced pre-tax profits of £69.9m, for the six months ending June 1993. This is an increase of over 300% on the same period last year, with profits of £15m.Turnover is up from £233.7m to £237.2m. The group has been helped by success in recovering assets stolen from the pension fund by… Continue reading MGN Profits Rise
Chris Evans will stop fronting the Big Breakfast Show on a daily basis next year. He will be given his own evening show once a week, with possibly twice- weekly appearances on the breakfast show, according to John Willis, C4’s director of programming, speaking yesterday at the launch of the autumn season.John Willis also announced… Continue reading Chris Evans To Leave Big Breakfast
Three ITV networked films reached the top ten in the BARB programme rankings for week-ending 5th September. The rankings are based on one showing only, consolidated viewing figures.Pretty Woman reached 15.6m making it number two in the rankings behind Coronation Street (16.7m). Crocodile Dundee 2 reached number four with 14.03m viewers and Lethal Weapon 2… Continue reading Popular Films Boost ITV Audience
The latest BARB viewing summary for the week-ending 5th September shows the first viewing figures for the new satellite channels launched on 1st September. (Newsline – 1/9).W/E 05/9/93 INDIVIDUALS 4+ Av. Viewing Per Head Hrs Mins Share % Daily Reach % Wkly Reach % FAMILY CHNL 0:07 0.5 3.6 13 NICKELODEON 0:08 0.6 3.5 10.4… Continue reading New Astra Channels’ Viewing Figures
News International has suspended publication of its Shoppers’ Friend newspaper insert after only one issue.Shoppers’ Friend, which was to be inserted into the Sunday Times and the News of the World, was a free standing insert containing only discount coupons for supermarket products. It was paid for by advertising. These coupon booklets are popular in… Continue reading News Int. Drops Shoppers’ Inserts
Chrysalis Television has appointed sponsorship consultancy Wood Lynds to handle on-air sponsorship, off-air merchandising and licensing activities for its sports programming. It is the first time a major independent TV producer has appointed a specialist agency to seek sponsors rather than working with a broadcaster’s sponsorship department. Chrysalis TV’s most notable programmes are Football Italia… Continue reading Chrysalis TV Appoints Consultancy
United Artists Programming has hired Craig Pearman Ltd, the newly launched media consultancy, to advise and support the setting up of its new ad sales division.The new advertising division of UAP will initially sell airtime for Bravo and Discovery channels. Joyce Taylor, chief executive officer of UAP said that the inclusion of Discovery and Bravo… Continue reading Craig Pearman Consultant To UAP
The IPA elected two Scottish agencies, Faulds Advertising and Guy Robertson Advertising into membership at the Council Meeting on 9 September.This brings the total number of companies in IPA membership to 228 and total personal membership to 939.Nick Phillips IPA 071 235 7020
Classic FM yesterday announced a £2.2m deal with Crosse and Blackwell, who will sponsor Masterclass, the musical education programme.The Masterclass package, which includes sponsorship and airtime is the largest such deal in UK commercial radio history. Crosse & Blackwell will partner Classic FM for initially two and a half years.The package includes: A branded one… Continue reading Classic Fm In Largest Ever Radio Deal
