Advertising expenditure in 1992 totalled £8.76bn, according to the latest AA statistics. At constant 1985 prices this represents a slight fall in real terms from £6bn in 1991 to £5.98bn. Display advertising expenditure faired best, with an increase in real terms of 0.4%, while classified expenditure fell by 3.4%. Television advertising’s market share increased from… Continue reading Adspend Falls Slightly In 1992
Thomas Cook Foreign Exchange is to sponsor the ITV Network programme Fantastic Facts, in a deal valued at £500,000. The new half-hour programme begins a 12 week run this Wednesday. It will be presented by Johnathan Ross and will cover strange but true facts.
National heritage secretary, Peter Brooke, has announced that a white paper on press self-regulation will be released by the Government next month, outlining their vision for the future.He emphasised that Sir David Calcutt’s recommendation for a statutory press complaints tribunal was not an option which the Government favoured. A preferred suggestion was that of an… Continue reading Government Press Paper Out In July
Granada is attempting to highlight the promotional opportunities available to clients with the launch of a brochure entitled, ‘Unlocking the Power of Television’.To be mailed to agencies over the next couple of weeks the brochure deals with new opportunities, such as co-productions with advertisers, ready made or commissioned programmes supplied by advertisers and client acquisitions… Continue reading Granada Extends Choice
Argus Specialist Publications is planning two launches over the next six weeks, the first being a new craft magazine – Popular Patchwork.The bi-monthly title will go on news- stands on June 18th with a cover price of £2.25. Popular Patchwork joins the other craft title in the Argus portfolio, Popular Crafts, which currently has a… Continue reading Craft Magazine To Stitch Market
The chairman of HTV, Louis Sherwood, launched an attack yesterday on Carlton and Central Television, accusing them of deliberately pushing for changes to the Broadcasting Act so they could fulfil “imperialist ambition”.“I absolutely believe in the regional identity of ITV” says Mr Sherwood, who maintains Carlton’s claims that ITV takeovers could save over £100m a… Continue reading HTV Chairman Attacks Carlton & Central
The Big Issue is to increase its frequency from fortnightly to weekly from June 15. The non-profit making magazine sold by the homeless, launched as a monthly in London in September 1991. It has since spread to other cities including Manchester and Brighton and last August upped its frequency to fortnightly.Guardian designer David Hill is… Continue reading Big Issue Gets Bigger Coverage
National heritage secretary, Peter Brooke, has announced that a white paper on press self-regulation will be released by the Government next month, outlining their vision for the future.He emphasised that Sir David Calcutt’s recommendation for a statutory press complaints tribunal was not an option which the Government favoured. A preferred suggestion was that of an… Continue reading Government Press Paper Out In July
Argus Specialist Publications is planning two launches over the next six weeks, the first being a new craft magazine – Popular Patchwork.The bi-monthly title will go on news- stands on June 18th with a cover price of £2.25. Popular Patchwork joins the other craft title in the Argus portfolio, Popular Crafts, which currently has a… Continue reading Craft Magazine To Stitch Market
The chairman of HTV, Louis Sherwood, launched an attack yesterday on Carlton and Central Television, accusing them of deliberately pushing for changes to the Broadcasting Act so they could fulfil “imperialist ambition”.“I absolutely believe in the regional identity of ITV” says Mr Sherwood, who maintains Carlton’s claims that ITV takeovers could save over £100m a… Continue reading HTV Chairman Attacks Carlton & Central
