Granada is attempting to highlight the promotional opportunities available to clients with the launch of a brochure entitled, ‘Unlocking the Power of Television’.To be mailed to agencies over the next couple of weeks the brochure deals with new opportunities, such as co-productions with advertisers, ready made or commissioned programmes supplied by advertisers and client acquisitions… Continue reading Granada Extends Choice
The Big Issue is to increase its frequency from fortnightly to weekly from June 15. The non-profit making magazine sold by the homeless, launched as a monthly in London in September 1991. It has since spread to other cities including Manchester and Brighton and last August upped its frequency to fortnightly.Guardian designer David Hill is… Continue reading Big Issue Gets Bigger Coverage
Publishing Edge is launching a new satirical magazine next week, Cream, which comes on the market with a print run of 100,000. The monthly title will target students between 18-35, competing with John Brown title, Viz, with a circulation of over 875,000.
CIA Group and Barbara Moyses & Partners have formed a joint venture creating a new media independent in Scotland with Barbara Moyses and Paul Elborn as directors of the new company.“It is our belief that the formation of Barbara Moyses CIA will help the stature of the Scottish advertising community to continue to grow” says… Continue reading Barbara Moyses & CIA Merge
The Daily Mail & General Trust has announced interim pre-tax profits of £21.2m for the six months to April 1993 a rise of 11% year-on-year. Earnings per share rose to 121.9p from 102.7p, leaving the interim dividend at 36p.
Unofficial ratings figures for Sunday night’s episode of the BBC’s Lady Chatterley’s Lover reveal that the show attracted an audience of over 11 million, outdoing both Channel 4 and ITV. Linda La Plante’s new thriller, also on Sunday, hooked a mere 2.5million in comparison, with Aspel & Company doing slightly better at 4 million.
Neil McLennan of TMP Communications confirmed to MediaTel this morning that the company has merged with Stonehart Leisure Magazines, the specialist consumer publisher.The product of the merger – Sports and Leisure magazines – aims to improve the market position of TMP’s sports titles, New Cyclist and Sports Quarterly which currently have circulations of 24,473 and… Continue reading TMP & Stonehart In Joint Venture
Following ITV’s decision to scrap STV’s ‘Take the High Road’ and Granada’s ‘Families’ from its afternoon schedule, the Network is now planning to show repeats of Emmerdale and Coronation Street in an attempt to boost audience share amongst lunchtime and afternoon viewers.NEW LOOK FOR BLIND DATELWT’s Blind Date will have a fresh look from the… Continue reading Coronation Street Repeats In Afternoon?
News International has carried out a cost cutting operation in its sales department, with ad managers being moved in an attempt to reintroduce joint selling across titles. The new positions are as follows;Julia Dowler – TodayDavid Emin – NoW Sunday MagazineTrevor Pryer – Times Magazine and Sunday Times Magazine
The cover price of TV & Satellite Week has been cut from 55p to 30p in the North of the country, and raised to 60p in London, in order to increase sales of the title and improve profits. The magazine is believed to sell between 150,000 and 180,000 copies a week, having had a target… Continue reading TV & Satellite Weekly Slashed In North
